Meta ran ads for an app that generated deepfakes of female politicians

According to Ars Technica, Meta ran ads promoting a "nudify" app, including one featuring a deepfake video closely resembling a US politician. The ads ran despite Meta's policies against non-consensual sexual imagery.

Why it matters: This is a concrete enforcement failure on one of the harms AI safety advocates have warned about most consistently: non-consensual deepfake imagery of real people, including public officials. It puts pressure on platform ad-review systems, not just on the AI tools themselves.