Meta bundles AI features into new Meta One subscription plans

Meta launched Meta One, a subscription bundle that packages expanded access to its AI tools with premium features across Facebook, Instagram, and WhatsApp. It follows Meta's recent launch of the Muse AI productivity assistant.

Why it matters: Bundling AI into a paid subscription across its whole app family, rather than giving it away free, signals Meta is now treating AI as a monetization lever for its core social apps rather than purely a competitive necessity, a shift other large consumer platforms will likely mirror.