OpenAI doubles usage limits across paid ChatGPT plans

OpenAI is doubling usage limits on its paid plans, from Pro 100 to Pro 500. A planned cut to the Pro 200 quota was reversed after user pushback.

Why it matters: Raising limits as cheaper models like Terra arrive shows compute efficiency being turned into a pricing weapon. Together with the reported discounts to win Anthropic customers and ahead of Anthropic's IPO, it signals a price and capacity war for business users.